Over the past year, we have focused on expanding Serey within Cambodia. With nearly 30 local partners, our priority has been to grow the platform locally, work closely with partners, and build something that truly serves the Cambodian community.
To reflect this focus, we renamed the mobile app to Serey Khmer. We believe strong platforms are built by first understanding and supporting the local market, before expanding internationally.
At the same time, it became clear that AI will fundamentally shape the future of social platforms. Over the past year, we began embedding AI directly into Serey, starting with automatic category selection and AI-assisted content creation. Our next step is an AI chat interface that users can interact with, designed to intelligently connect people with content, products, and services across the platform.
Serey’s strength lies in its connected ecosystem. Articles, products, and services come together through blogs, online shops, and independent publishing platforms. AI allows us to connect these elements more intelligently, making Serey more useful, more relevant, and more valuable for both users and partners.
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